On October 30, 2025, our guests enjoyed an evening of indulgence and exclusive moments in the stylish ambience of SOHO. For the second time, this renowned location provided the perfect setting for enjoying exquisite cigars and culinary delicacies.
Participants enjoyed three carefully selected cigars and indulged in culinary highlights, while lively conversation and a relaxed, pleasant atmosphere accompanied the evening. The limited number of places ensured an intimate atmosphere, making the experience particularly exclusive.
We would like to thank all our guests for attending and look forward to more enjoyable evenings full of encounters, indulgence, and stylish moments.



An event that shows how wonderful it is to share enjoyment.
On November 5, 2025, we had the pleasure of enjoying an unforgettable evening at the Vior Smokers Lounge together with the renowned Charles Hofer Whisky. Delicious treats, fine cigars, and exquisite whisky made the evening a truly delightful experience.
We would like to express our gratitude for another successful event and look forward to the future with great enthusiasm.



Experience a very special evening on Wednesday, November 5, 2025, from 19:00 to 22:00 in the stylish ambience of the Vior Zurich. Together with Charles Hofer SA, we invite you to discover fine whiskies and enjoy fine cigars – an evening full of taste, atmosphere and moments of pleasure.
For CHF 69, you can enjoy three hand-picked cigars and have the opportunity to taste 15 selected whiskies. Immerse yourself in the world of flavors and be inspired by new taste experiences.
Secure your seat directly at our Zurich branch: Wellauer Zurich, Löwenstrasse 2, 8001 Zurich. We look forward to an enjoyable evening full of good conversation, a relaxed atmosphere and inspiring encounters.
Exclusive gourmet evening at SOHO
On October 30, 2025 from 19:00 to 22:00 we cordially invite you to our next event. For the second time, we will be able to enjoy the stylish atmosphere of the renowned SOHO location and experience an evening full of enjoyment and special moments together.
Places are limited and the registration deadline is October 23, 2025. The cost of CHF 49 includes three exquisite cigars and culinary delights for the palate.
Secure your place today at one of our branches:
Wellauer Marktplatz, Neugasse 1, 9000 St. Gallen
Wellauer Leonhard, St. Leonhardstrasse 31, 9000 St. Gallen
We look forward to an enjoyable evening full of conversation, a good atmosphere and wonderful encounters!



Alessandro Alberio has successfully completed his apprenticeship at Wellauer AG. Over the past few years, he has impressed with his commitment, ability and passion for his work – qualities that will pave his way to a successful professional future.
We are particularly pleased that Alessandro will remain with our team after his training. This means that we are not only gaining a competent colleague, but also a personality who embodies our values and actively contributes to the further development of our company.
We would like to congratulate Alessandro on his successful graduation and look forward to their future together at Wellauer AG.
Wellauer Genuss Club & THE CIGAR ACADEMY
As part of our exclusive Genuss Club benefits, we are delighted to present you with a special highlight: access to the renowned Cigar Academy. This exceptional educational platform was created to preserve the traditional knowledge, craftsmanship and culture surrounding cigars – taught directly by two masters of their trade: Thomas Gryson and Ricardo Carioni.
In collaboration with leading cigar producers and international tobacco experts, the Cigar Academy offers a well-founded training program for beginners and experienced aficionados alike. At its heart is a modern, globally recognized learning platform (Anthology/Blackboard), which is also used at universities and renowned institutions.
The program is divided into three successive certification levels:
Level 1 teaches the basics of tobacco growing, cigar production and enjoyment in around 10 hours of digital learning material.
Level 2 deepens this knowledge through personal workshops, tastings and events.
Level 3 finally takes participants directly to the production countries – such as Nicaragua, Honduras, Mexico or the Dominican Republic – with exclusive insights into the factories and plantations on site.
Upon graduation, you will not only receive valuable specialist knowledge, but also an internationally recognized certificate – a real seal of quality for discerning cigar lovers.
The best thing is that as an official partner of the Cigar Academy and with our Samaná brand, we are offering our pleasure club members an exclusive 25% discount code – making this exceptional training even more attractive.
If we have sparked your interest, please feel free to send us an email! genussclub@welltabac.ch
New from us: Wellauer pipe tobacco – variety for discerning connoisseurs
With the Wellauer series, we present a selection of finely balanced pipe tobaccos that are characterized by quality, harmony and an excellent price-performance ratio. The varieties Silver No. 1 to No. 6 offer the right blend for every taste – from aromatic to classic-natural.
Whether fruity notes, soft vanilla or pure Virginias: each tobacco is carefully composed, has a pleasant cut and offers a balanced smoking experience. The series is suitable for both beginners and experienced pipe smokers who are looking for reliable everyday tobacco.
Thanks to the subtle aromatization and the high-quality base tobaccos, the result is a pleasantly smooth smoke without being overpowering.
Now available from Wellauer.
New from us: Corset – stylish indulgence in a slim shape
With Corset cigarettes, we are expanding our range with a brand that stands for elegant design, high-quality tobacco and a particularly fine smoking experience. The slim cigarettes are not only visually appealing, but also have a mild and harmonious taste.
Available in stylish variants such as Corset Yellow, Corset Pink or Corset Menthol, the brand offers a selection that is particularly popular with connoisseurs. Corset stands for sophistication, lightness and a modern lifestyle – ideal for anyone looking for more than just a cigarette.
The combination of balanced flavor and stylish presentation clearly sets Corset apart from conventional cigarettes.
Now available exclusively from Wellauer – Corset: indulgence with style and personality.
With King cigarettes, we welcome a brand to our range that stands for clear lines, consistently high quality and honest tobacco enjoyment. Whether as a strong Red, mild Blue or one of the other variants – King offers smoking pleasure that concentrates on the essentials.
The balanced blends and solid workmanship make King a reliable choice for anyone who appreciates a direct and straightforward smoking experience. The brand is internationally established and impresses with an excellent price-performance ratio, which also makes it a loyal companion in everyday life.
King is aimed at smokers who value tradition and consistency – without compromising on taste. Now available from Wellauer – King: simple, clear, good.
Modern myths about tobacco – what is really true?
Tobacco and in particular the enjoyment of cigars and pipes are surrounded by numerous myths. While some claims have a kernel of truth, others are pure fiction or greatly exaggerated. In this article, we take a closer look at some of the most common myths and clarify what is really true.
Myth 1: Pipe and cigar smoking is less harmful than cigarettes
It is true that cigar and pipe smokers do not usually inhale the smoke, which means that less nicotine and harmful substances enter the lungs directly. However, this does not mean that it is completely harmless. The body also absorbs nicotine and other substances via the oral mucosa when puffing. However, consuming it in bulk and avoiding inhalation reduces the health risks compared to intensive cigarette smoking.
Myth 2: High-quality tobacco is healthier than cheap tobacco
Quality tobacco often contains fewer artificial additives than cheap industrial tobacco. Cigars and pipe tobacco in particular often contain no additives such as humectants or flavor enhancers. Nevertheless, harmful substances are always produced during combustion, no matter how high-quality the tobacco is. The difference therefore lies more in the aroma and enjoyment factor than in the health effect.
Myth 3: The darker the cigar, the stronger it is
Many people think that a dark wrapper color automatically means that the cigar is strong. This is not necessarily true. Dark wrapper leaves (maduro) often have sweet, caramel notes because they have been fermented for longer. The strength of a cigar depends more on the filler, i.e. the types of tobacco used inside. There are light cigars, which are very strong, and dark cigars, which taste mild. As an example, we have the Olifant Brasil Corona, a dark wrapper but nice and mild to smoke. The Palmar Arriba is a stronger cigar due to the Nicaraguan tobacco, but with a light-colored wrapper. So even with cigars, appearances are deceptive.